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User behavior on the site is the most important subject for analysis. If the user is understood and his interests are taken into account, you will receive what you want (orders, clicks, attendance, etc.). Therefore, in this article, we will analyze several important indicators in Yandex.Metric, which you need to pay special attention to when analyzing.
Immediacy immediately, the metric is a huge array, and this we will discuss later, the direct impact on the perception of your site by customers and its promotion on the network is influenced by only some. Therefore, in this article we will not get stuck on a lot, we will focus on our attention to the small.
Axioms
Insert of incoming traffic should be carried out by everyone. No matter what kind of site you have (internet store, site-business card or landing).
Analysis, it is necessary to shopify website design carry out competently. With a good analysis, you can identify both the strengths and weaknesses of your resource.
Analysis helps to find out the audience better. So improve behavioral factors, increase sales and promote the site in the TOP.
Your audience
To understand who comes to your site needs to analyze the audience.
Reports -> Standard reports -> Audience
As you can see, the information is quite complete. Here you can see both gender, age, and region, etc. Detailed analysis will allow you to understand how the real portrait of your CCA corresponds to the desired. And on the basis of this analysis to make certain adjustments on the site.
What you are looking for
Why and for what purpose do people go to your site? You will find the answer to this question here:
visited pages;
time on the site;
conversion path (step-by-step transitions on the site);
Sources and Types of Traffic.
Which pages do people often come to? Answer this question and understand what queries you are most popular with. How long does people spend on your site? Do they find what they are looking for?
Having Illest how your audience works, getting to you on a resource, you will quietly get on the path to providing the product of the best quality.
To view pages, time on the site and traffic sources, use the Resend. And to trace the path along the site - Webvisor or Content -> Materials.
Really popular pages
Visitors ->Shutery -> Statistics and/or purpose
or
Where you are found
The source of traffic is the counters that will give you an answer to this question. And also open all the maps in the part of the promotion before you. If you have a more effective website moving through SEO, you’ll see it. If, for example, social networks work better, then you will understand where you have weaknesses.
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