Much of this depends on the number and quality of thirdparty sites that link to or cite the brand's pages or information. How EEAT manifests itself in content However it is important not only to develop link building. And to make such highquality content that other sites pay attention to it and make links. For example news from the Financial Times is accepted by other sources for publication and this increases the credibility of the Financial Times as a primary source in the field of finance. What is EE‑AT and how it affects SEO and sales There should be a content strategy that helps demonstrate your authority on the topic.
And here it will help to create highquality articles research on the necessary and interesting topics. This should happen on a regular basis because one expert article or study will not make you Lebanon Phone Number Data an authority on Google. However if you publish a large number of articles that cover all aspects of marketing as an expert and authoritative source. How EEAT manifests itself in content Reliability Google singles out reliability as the most important EEAT criterion. Trust is the most important member of the EEAT family because pages that are not trustworthy have a low EEAT no matter how experienced expert or authoritative they may appear says Google.
Reliability is affected by: Availability of current contacts for feedback. Absence of errors competent design. Availability of warranties return and exchange pages for stores. User data protection and security notices. Reliability of information photos presented on the site and their authenticity. Demonstration of reviews both good and neutral negative. Availability of content pages should not contain a lot of advertising or spam. HTTPS support. Writing accurate Title and Description without clickbait. How EEAT manifests itself in content Understanding and optimizing content according to EEAT principles can significantly improve SEO performance.